Summary.... Recession-spooked consumers are embracing the very cheapest ways to satisfy their movie-watching needs, including disc rentals, free video-on-demand on cable and various forms of free streaming over the Internet. That's bad news for studio hopes for a quick turnaround in their disc-sales business, which AMR projects will be down again in 2009 despite the success of the Blu-ray disc roll-out in the 12 months since the format war ended.